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A sales kickoff is a company-wide meeting that brings together the entire sales team and other departments like marketing and leadership. It usually happens at the beginning of a new year, fiscal period, quarter, or sales period. 

Importance: Sales kickoffs help set the tone for the upcoming year and align the entire team on the same goals and strategy, ensuring the entire team understands organizational priorities and expectations. These events motivate and energize the sales team through recognition, training, and more.

A sales kickoff agenda should include

• A welcome and keynotes from CEO/leadership
• Company review and awards & achievements
• Sales strategies, targets, & quotas  
• Details on upcoming product launches and related updates
• Sales enablement tools & resources
• Team-building activities 
• Q&As with leadership
• Action items and next steps
• Closing remarks

CEO, senior leadership, marketing team, product management team, customer success team, and the entire sales and growth team, including sales representatives, account managers, sales managers & directors, and the VP of sales. 

Customer service plays a vital role in sales kickoffs. They provide valuable, real-world customer insights that help sales teams understand current challenges, customer feedback, and areas of improvement.  

Being at the front of customer interactions on a day-to-day basis—customer service team knows what can bring value to both existing and potential customers. Involving customer service/support teams during sales kickoff sessions also strengthens cross-functional alignment and helps build a more customer-centric strategy.

Airmeet empowers you to host engaging, interactive, and customizable virtual sales kickoffs. 

• It supports dynamic session formats
• It ensures high-quality video streaming  
• It offers a variety of interactive and engagement elements—from polls, live chat, and Q&As to emoticons, quizzes, breakout rooms, social lounges, & more
• It ensures seamless and personalized presentation & delivery 
• It provides powerful integration and broader accessibility 
• It supports 360-degree branding and customization, enabling you to dynamic & branded sales kickoff

Streamlines Lead management: CRM syncing and detailed attendee analytics—enabling better & tailored follow-ups and sales strategies based on real, data-driven insights.

Offers diverse content formats: From live presentations to pre-recorded sessions and on-demand video—Airmeet allows you to connect with your team in your most preferred format.

Improves engagement: With engagement and networking features like live chat, polls, speed networking, breakout rooms, and post-event activities—Airmeet fosters productivity by providing better interaction opportunities and continuous engagement.

Provides powerful integration: You can seamlessly integrate Airmeet with your company’s tech stack—CRM, marketing automation, email marketing tools, and more.

You can include team-building activities like trivia games, leaderboard competitions, icebreakers, speed networking, virtual escape rooms, recognition ceremonies, interactive workshops, and more.

A virtual sales kickoff offers greater flexibility, allowing you to unite your global sales team to connect and collaborate under one roof. Such events ensure everyone hears the same message at the same time—from strategy updates to new GTM plans and more. 

Virtual sales kickoffs provide a structured platform to align goals, connect teams across different regions, reinforce key messaging, foster collaboration, and kickstart motivation. 

With a highly interactive format and real-time team discussions—it helps identify gaps and elevate sales efforts. 

Follow the steps given below to host your annual kickoff meeting on Airmeet:

Step 1: Sign up/Create an account on Airmeet

Step 2: Click on “Create an event from scratch” and choose the event template from virtual and hybrid.

Step 3: Enter details like “Event Name,” “Start Date and Start Time,” “End Date and End Time,” “About the Event,” etc.

Your event is created. Now you can add, edit, and personalize the format as required.

Step 4: Add sessions & speakers. Personalize profiles, add details, map them to sessions, and more.

Step 5: Click on “Customize Landing Page” to review the event’s overall look and customize the landing page further.

Step 6: Go to the “Event Entry” in the “ Registration” header and select the attendee entry type from the given options.

Step 7: Go to the “Branding” header to customize different event spaces—Event Branding, Landing Page, Reception, Stage, and more.

Step 8: Once you are done with adding details and the event customization, go to “Emails,” select the template, draft & edit emails, and sent out the invitations, reminders, etc.

Step 9: Click on “Start Event” 1-2 hours prior to the sales kickoff. This will allow your team members to enter the event.

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Sales leaders are actively choosing Airmeet because it enables them to deliver high-quality, scalable, engaging, and impactful sales kickoff events across different formats. 

The platform offers a wide array of tools & features along with dedicated customer support to host each event with ease. 

From seamless onboarding & comprehensive platform training to customizable session formats to robust engagement, high-level branding, rich analytics, integrations & more—Airmeet has it all. 

Airmeet offers diverse features to promote sales team collaboration and encourage active participation during kickoff meetings, such as

• Polls, live chat, gamification, and Q&As to encourage interactions during sessions
• Whiteboard, breakout rooms, and large meeting rooms for team collaboration & brainstorming discussions  
• Speed networking sessions for quick 1:1 interactions and peer-to-peer networking
• Social lounges for formal meetings, roundtables, and group discussions
• Raising hand, emoticons, and attendee spotlights—encouraging team members to express themselves, voice out their opinions, and have two-way conversations with the leadership

Yes, Airmeet is highly scalable and can support 100k participants simultaneously—allowing you to host large-scale annual kickoff events seamlessly.